The Jordan Framework™
The Jordan Framework™ is a repeatable system designed for entrepreneurs managing multiple ventures. Built around four core stages—Ideation, Implementation, Automation, and Management—it allows each project to be developed efficiently and viewed as a strategic contributor to a broader ecosystem. The goal is not just to launch businesses, but to ensure they operate independently while aligning with an overarching vision.
Triage Ideas
In the Ideation layer, every concept enters a structured triage: first, clarify the core problem it solves; next, score it against three filters—market pull, margin potential, and strategic fit with the wider ecosystem. Ideas that pass move straight into a rapid-validation queue; those that score borderline are parked in a “later” backlog; the rest are discarded to preserve focus. This deliberate gatekeeping keeps the pipeline lean, prevents decision fatigue, and ensures only high-leverage ideas advance to the Build Fast phase.
Articles: Build it. Shelve it. Kill it.
Scorecard: Decisions making Scorecard
Build Fast
Once an idea clears triage, speed becomes the moat. I spin up a stripped-back prototype—single offer, single channel, minimal code (if required) —all inside 30 days. This is known as Building Fast. The objective isn’t to be polished; it’s to provide proof and validate. Early engagement provides live pricing data, supply-chain realities, expectations and feature requests that no whiteboard can reveal. Anything that can be borrowed (templates, no-code tools, off-the-shelf logistics) is borrowed, so capital and attention stay free for the next iteration. If the prototype profits, we iterate; if it limps, we pivot or park it before sunken costs set in. This stage doesn’t require sensitivities - only data which is achieved through proof of concept.
Articles: The 30-Day Prototype
Downloadable: 30-Day Sprint Pack
Install Automations
Once a venture is built, the next priority is reducing manual input. This stage is about designing workflows, systems, and tools that keep things running without constant involvement. This is also known as the Installation of Automations. Whether it’s onboarding, order fulfilment, or content scheduling, the goal is to automate recurring tasks early—so that your time as a founder is spent on strategy, not operations.
Sustained Management
With foundations and automations in place, this stage focuses on oversight without overload. This is called Sustained Management. Using dashboards, metrics, and reporting tools, you monitor performance across ventures without being in the weeds. It’s about making data-driven decisions, adjusting with intention, and ensuring every venture continues to deliver value as part of the wider ecosystem.