“I’m an unconventional entrepreneur. I enjoy variety, hands-on learning, and structured freedom. I don’t fit neatly into one industry, because I operate across many - from tech, fashion, business, and product development. My days shift from mapping systems for web applications, to stylised photoshoots, or from running an accountability session, to coding dashboards. I enjoy writing, whether it’s blog articles, books, lecture outlines or short personal development guides. I study, build, create, and experiment—constantly refining the way I work and think. I have a system for this entire process. Systems aren’t just for business—they’re essential for life and for managing different responsibilities. I believe in designing frameworks that allow everything to function and flow together. This allows me to make time to work, code, pout, date, and tickle my children without missing a beat.

I focus on building professional and personal systems that help me to operate well in both my private and my work life.”